Trade card for Mellin's Food

trade card

Trade card for Mellin's Food; color lithograph with title at bottom "A SUMMER HOLIDAY." shows girl on beach at low tide with shovel, rowboat in background; "MELLIN'S FOOD" printed on her sweater and on rock where she sits; copyright 1885 by Doliber, Goodale & Co.; printed in green on back "FOR INFANTS AND INVALIDS/ The only perfect substitute for Mother's Milk" and advertisement for book "The Care and Feeding of Infants"; agent's name and address printed at bottom, "DOLIBER, GOODALE & CO./ 40, 41, 42, & 43 Central Wharf, Boston, Mass." F. Calabretta notes: This young girl in her beach costume wears the advertiser's name on her shirt. It also appears on the rock. This card dates to 1885 and is entitled "A Summer Holiday."