Tobacco card, Lighthouse series, Southwest Reef Light

tobacco card

EPHEMERA
American Tobacco Co.; Hassan Cigarettes
USA, LA, Berwick
1911
paper
overall: 3-1/4 x 2-1/2 in.

Tobacco card, Lighthouse series by American Tobacco Co. for Hassan Cigarettes (T77); Southwest Reef Light, number 45 in the series; color drawing on front depicting Southwest Reef Light and background scenery; surrounded by thin black frame line and white border; printed on front "SOUTHWEST REEF LIGHT"; printed on back "LIGHT HOUSE SERIES 1 TO 50/ SOUTHWEST REEF LIGHT./ At the entrance to Atchafalaya/ Bay, gulf coast of Louisiana. Has a/ fixed white oil light. Height above/ mean high water 54-1/4 feet. Visible/ 14-3/4 miles. Established in 1859. Rebuilt/ 1875. Its fog signal is a bell struck/ by machinery; a single blow every/ 20 seconds." and "HASSAN/ CORK/ TIP/ CIGARETTES/ The Oriental Smoke/ THE LARGEST SELLING BRAND/ OF CIGARETTES IN AMERICA./ FACTORY No. 30 2D. DIST.N.Y." "This series contains attractive drawings of 48 lighthouses in coastal locations around the country, plus the Statue of Liberty and a card depicting early coastal signaling methods. The lighthouses are mostly in the East, but there are a few (such as Tillamook Light) from the West Coast. The backs contain information abou the lighthouse, the sound of its signal and the year it was established. The series was distributed from two factories in early 1911" (American Tobacco Cards Price Guide & Checklist, by Robert Forbes & Terence Mitchell, 1999).

2003.82.12