Trade card for Ayer's Hair Vigor

trade card

Advertising card; colored lithograph; advertisement for Ayer's Hair Vigor; illustration of four mermaids using product salvaged from wreck of bark; ship signals distress by flying the American flag in upsidedown position; mermaid at left holds box labeled "AYER'S HAIR VIGOR/ PERU S.A."; wrecked bark at left background; printed at top "AYER's HAIR VIGOR/ FOR THE TOILET/ Restores Gray Hair to its Natural Vitality and Color"; printed along bottom "PREPARED BY DR J.C. AYER & CO. LOWELL MASS. U.S.A."; product information printed on reverse; slight water damage at lower left.